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Hear What They're Saying About Our Dental Education Courses:
John Nosti, DMD, FICOI, FAGD, FACE Clinical Director, Clinical Mastery Series This patient presented to my office wanting her failing composites replaced with a more definitive restorative material. We all have heard patients ask us this question, “Won’t...read more
by Jason Olitsky, DMD Program Director, Clinical Mastery Series Patient presented to me to improve her smile, but it was apparent that to improve her smile we would need to also improve her occlusal relationship. Helga always wanted a nicer smile. She had worn a...read more
Dentists are addicted to ambition. We are intent on ‘the hustle’ – to build our practice, to succeed in our career, to make a solid bottom line … After a while, we burn out. We forget why we worked so hard in the first place. This is the...read more
Creating an effective dental practice blog comes down to two important factors: readability and relevance. In our last post on dental blogging, we explained why it’s harmful to think only in terms of SEO value. We also delved into the process of making a blog...read more
There are multiple reasons why you might want to create and maintain a dental practice blog. For the most part, you might have one simply to leverage it for marketing and SEO. The problem with only thinking about your blog from the SEO perspective is that a blog is...read more
Taking good impressions is an extremely valuable skill that often goes overlooked in the dental world. It’s not big-picture like occlusion or compelling like the intricacies of rehab cementation. But as with most deceptively complicated matters, the devil is in...read more
Your dental practice logo is more important than you think. It’s the primary, central imagery patients associate with your brand. It is a visual representation of your vision that shows up everywhere from your front door to the reminder emails patients receive....read more
Unsure if you should or shouldn’t be utilizing social media to market your dental practice? The truth is, most dentists don’t have the time or energy to manage multiple social media platforms to the same degree of success as a professional marketer would....read more
It’s normal to lose drive and purpose at some point in your dental career. Read on to learn three ways you can re-ignite your passion for dentistry. Okay, we lied. These methods may or may not be easy depending on your point of view. The truth is, attaining...read more